Mobile marketing shines in South Africa. Thanks to the biggest mobile marketing companies in South Africa, three mobile marketing campaigns can be singled out for their uniqueness and ability to capture the hearts and minds of their intended audience. AVBOB …
Mobile marketing, the be-all and end-all of targeted advertising encompasses many online avenues which include promotions, shopping, social media and CRM. Let’s delve into some of these options and how they tie into mobile marketing. Online promotions An online promotions …
Mobile applications are more than delightful time wasters. Apps encompass a tremendous level of dedication from developers and can speed up productivity in numerous ways. Apps can even help to build a mobile brand. As a matter of fact, research …
There are many statistics, research documents and reports on the growth and opportunities in mobile communications and marketing on the African continent. While those papers look grand and promising, what is the status of mobile use and adaptation to new …
It’s a post-PC era we live in. Tablets and smartphones dominate our lives and computers sit on the sidelines gathering dust as we quickly update our statuses from handheld devices. 2012 is no different and tablets look as if they …
For some time now, there has been a growing body of anecdotal evidence to suggest that mobile telephony was having a significant impact on the quality and type of farming that is taking place in Africa. But a recent study …
Almost since the first day it went online, Facebook has presented an all-encompassing, unstoppable, complete online eco-system. The company has gone from strength to strength, reeling in nearly one billion loyal users and upending everything that we know about how …
I love video, it’s such a simple media to share and it engages so many senses. I understand why ATL, and TV specifically, has been the Biff since the 40’s. Brands have told beautiful stories in 30 seconds, that have …
It’s no secret that Apple is a success. From the sale of their iDevices such as the iPad, iPod and iPhone to their ability to tap into the app market, Apple is one of the kings of the mobile market. …
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